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Introduction to Audience Interaction on Twitter

Written by Susan Bell...

Conducttr works best when an audience member, i.e. player, user or reader, interacts with the characters. Stories should be designed around this idea.

This example doesn’t work well because no one is reading it:

 @clairetanner6th hi there!

 reply from @clairetanner6th: @lizziewhittlesay Hayley came home crying…

 reply from @lizziewhittlesay: @clairetanner6th Oh no! Remember when Amber cried….

It takes place between fictional characters without anyone interacting with Claire or Lizzie (except to start the story). The tweets just exist on Twitter and no one sees them. What you want to do is add the audience to the conversation through questions:

 @clairetanner6th hi there!

 reply from @clairetanner6th: @audience Hi back. Sad news, Hayley came home crying? She was shoved on the playground. Were you ever bullied?

 reply back from @audience: @clairetanner6th Yes, I was. 

 reply from @clairetanner6th: @audience Bullying sux. What grade did it happen to you?

 

Here's an example walk through:

I used the word “test” as the trigger to start this example.

 

So Claire is now tweeting TO the audience, including them in the story. I did include Lizzie’s Twitter handle in the tweet to make it feel real, as if she was asking another character to be included. Now we add the second character Lizzie. But we first need to make certain the audience & Lizzie are connected via Conducttr. When you tweet at a character, your Twitter is “subscribed” to them in Conducttr. So the tweet "@clairetanner6th test" adds you as a subscriber of hers. This means Conducttr knows your Twitter in relation to Claire.

However, because we want to have Lizzie tweet AT you the audience, we must let Conducttr know that (a) this is okay and (b) what your Twitter handle is in relation to Lizzie. (I realize that seem odd, but run with it. It’s how Conducttr works!)

To do this, we add what is called an Action (in the same Event window, but accessed via the link at top center). Click “Actions” then Subscribe/Unsubscribe. You’ll want to make certain the audience is subscribed to Lizze on that first “test” tweet. Here’s what it looks like:

 

Now Conducttr can tweet to your audience from Lizzie’s account as well as Claire’s. 

Let’s set up tweet #2 which comes from Lizzie. There are many ways to do this, but I will suggest using a new trigger: Publish.

Instead of listening for a word in Twitter, Publish fires its trigger when something happens in Conducttr.  In this demo, when the “1 EXAMPLE 1st tweet” is tweeted (or published), the publish trigger fires. Notice this is selected in the Content drop down in lower right:

 

The trigger for #2 is the new publish trigger.

Notice how the audience is now hearing from Lizzie and is asked a question.  (Added in the part to Claire just to keep it mimicking real life again.)

Now Conducttr is waiting for the Audience to reply to the question. As this is a yes or no, there would be two triggers and two different replies. NOTE: Try not to ask yes or no questions because your match phrase triggers will fire every time. It is best to suggest answers as we’ll see in a moment.

The No version, which triggers an additional tweet from Claire:

The "No" conversation ends there. But see how the "Yes" tweet asks what grade the audience was bullied in….

Instead of a yes/no, we ask for detail. I then add content with a trigger of all the various answers that could be expected. Note that the use of the word “grade” will likely cover most replies. But you should add as many words or phrases (“high school”) as needed: